head-to-head · ai tracker
two tools, one question — answered with daily search-interest data across 85 countries.
This week it’s a dead heat: Midjourney and Microsoft Copilot both hold 0.4% of global AI-tool search interest. Country-by-country, Midjourney is the preferred pick in 20 of the 85 tracked countries and Microsoft Copilot in 26. share of Google search interest — relative preference, not usage counts.
updated 2026-08-01 · search-share data through Jul 19, 2026 · refreshed daily
01 · the two-horse race
weekly, 2025-07-27 → 2026-07-19. share of Google search interest — relative preference, not usage counts.
02 · momentum
share moves from daily snapshots, side by side. share of Google search interest — relative preference, not usage counts — history accumulates from Jul 7, 2026.
03 · who prefers what
every country compared on its own shares; ranked by margin. share of Google search interest — relative preference, not usage counts.
| # | country | Midjourney | Microsoft Copilot | margin |
|---|---|---|---|---|
| 1 | 🇷🇺 Russia | 1.5% | 0.2% | +1.3pp |
| 2 | 🇮🇶 Iraq | 0.6% | 0.1% | +0.5pp |
| 3 | 🇮🇱 Israel | 0.9% | 0.4% | +0.5pp |
| 4 | 🇻🇳 Vietnam | 1.0% | 0.5% | +0.5pp |
| 5 | 🇮🇷 Iran | 0.5% | 0.1% | +0.4pp |
| 6 | 🇰🇷 South Korea | 0.8% | 0.5% | +0.3pp |
| 7 | 🇹🇷 Türkiye | 0.4% | 0.1% | +0.3pp |
| 8 | 🇲🇦 Morocco | 0.3% | 0.0% | +0.3pp |
| # | country | Microsoft Copilot | Midjourney | margin |
|---|---|---|---|---|
| 1 | 🇦🇺 Australia | 0.9% | 0.2% | +0.7pp |
| 2 | 🇳🇿 New Zealand | 0.8% | 0.2% | +0.6pp |
| 3 | 🇬🇧 United Kingdom | 0.9% | 0.3% | +0.6pp |
| 4 | 🇵🇭 Philippines | 0.4% | 0.0% | +0.4pp |
| 5 | 🇷🇼 Rwanda | 0.4% | 0.0% | +0.4pp |
| 6 | 🇿🇦 South Africa | 0.4% | 0.0% | +0.4pp |
| 7 | 🇨🇦 Canada | 0.6% | 0.2% | +0.4pp |
| 8 | 🇩🇪 Germany | 0.7% | 0.3% | +0.4pp |
country links open that country’s full AI-preference page. updated 2026-08-01.
faq
It's a dead heat this week: both Midjourney and Microsoft Copilot hold 0.4% of global AI-tool search interest. Country-by-country, Midjourney leads in 20 of the 85 tracked countries and Microsoft Copilot in 26. This measures share of Google search interest — relative preference, not usage counts.
Microsoft Copilot out-searches Midjourney in 26 of the 85 tracked countries — most strongly in Australia (0.9% vs 0.2%), New Zealand (0.8% vs 0.2%), United Kingdom (0.9% vs 0.3%). The full country split is in the tables above and refreshes daily.
Over the last 30 days both moved the same: Midjourney -0.1pp and Microsoft Copilot -0.1pp of global search share. Day-to-day search share is noisy; read short windows as weather, not climate.
go deeper: Midjourney stats · Microsoft Copilot stats · all 26 tools on one chart.