head-to-head · ai tracker
two tools, one question — answered with daily search-interest data across 85 countries.
Right now the world searches for DeepSeek more: 2.4% of global AI-tool search interest this week versus 1.5% for NotebookLM — a lead of 0.9pp. Country-by-country, DeepSeek is the preferred pick in 59 of the 85 tracked countries and NotebookLM in 25. share of Google search interest — relative preference, not usage counts.
updated 2026-07-23 · refreshed daily
01 · the two-horse race
weekly, 2025-07-13 → 2026-07-19. share of Google search interest — relative preference, not usage counts.
02 · momentum
share moves from daily snapshots, side by side. share of Google search interest — relative preference, not usage counts — history accumulates from Jul 7, 2026.
03 · who prefers what
every country compared on its own shares; ranked by margin. share of Google search interest — relative preference, not usage counts.
| # | country | DeepSeek | NotebookLM | margin |
|---|---|---|---|---|
| 1 | 🇷🇺 Russia | 29.0% | 0.8% | +28.2pp |
| 2 | 🇨🇳 China | 15.2% | 3.7% | +11.5pp |
| 3 | 🇮🇷 Iran | 12.5% | 2.2% | +10.3pp |
| 4 | 🇺🇦 Ukraine | 9.0% | 0.0% | +9.0pp |
| 5 | 🇪🇹 Ethiopia | 5.4% | 1.0% | +4.4pp |
| 6 | 🇺🇬 Uganda | 4.4% | 0.6% | +3.8pp |
| 7 | 🇰🇪 Kenya | 4.3% | 0.5% | +3.8pp |
| 8 | 🇬🇭 Ghana | 4.9% | 1.2% | +3.7pp |
| # | country | NotebookLM | DeepSeek | margin |
|---|---|---|---|---|
| 1 | 🇮🇱 Israel | 15.2% | 1.4% | +13.8pp |
| 2 | 🇹🇭 Thailand | 12.1% | 1.5% | +10.6pp |
| 3 | 🇦🇷 Argentina | 7.4% | 0.8% | +6.6pp |
| 4 | 🇻🇳 Vietnam | 7.5% | 3.9% | +3.6pp |
| 5 | 🇹🇼 Taiwan | 6.1% | 2.6% | +3.5pp |
| 6 | 🇯🇵 Japan | 5.6% | 2.4% | +3.2pp |
| 7 | 🇨🇱 Chile | 4.6% | 1.7% | +2.9pp |
| 8 | 🇧🇷 Brazil | 2.9% | 0.9% | +2.0pp |
country links open that country’s full AI-preference page. updated 2026-07-23.
faq
Globally, yes — DeepSeek holds 2.4% of AI-tool search interest this week versus NotebookLM's 1.5%, a lead of 0.9pp. DeepSeek is also the preferred pick in 59 of the 85 tracked countries, against 25 for NotebookLM. This measures share of Google search interest — relative preference, not usage counts.
NotebookLM out-searches DeepSeek in 25 of the 85 tracked countries — most strongly in Israel (15.2% vs 1.4%), Thailand (12.1% vs 1.5%), Argentina (7.4% vs 0.8%). The full country split is in the tables above and refreshes daily.
Over the last 30 days DeepSeek's global search share moved -0.2pp and NotebookLM's -0.1pp — so NotebookLM has the better momentum right now. Day-to-day search share is noisy; read short windows as weather, not climate.
go deeper: DeepSeek stats · NotebookLM stats · all 26 tools on one chart.