head-to-head · ai tracker
two tools, one question — answered with daily search-interest data across 87 countries.
Right now the world searches for DeepSeek more: 2.1% of global AI-tool search interest this week versus 1.6% for NotebookLM — a lead of 0.5pp. Country-by-country, DeepSeek is the preferred pick in 52 of the 87 tracked countries and NotebookLM in 33. share of Google search interest — relative preference, not usage counts.
updated 2026-10-05 · search-share data through Oct 2, 2026 · refreshed daily
01 · the two-horse race
weekly, 2025-10-05 → 2026-09-27. share of Google search interest — relative preference, not usage counts.
02 · momentum
share moves from daily snapshots, side by side. share of Google search interest — relative preference, not usage counts — history accumulates from Jul 7, 2026.
03 · who prefers what
every country compared on its own shares; ranked by margin. share of Google search interest — relative preference, not usage counts.
| # | country | DeepSeek | NotebookLM | margin |
|---|---|---|---|---|
| 1 | 🇷🇺 Russia | 34.7% | 0.5% | +34.2pp |
| 2 | 🇨🇳 China | 19.0% | 0.0% | +19.0pp |
| 3 | 🇮🇷 Iran | 8.9% | 2.5% | +6.4pp |
| 4 | 🇺🇦 Ukraine | 8.1% | 2.3% | +5.8pp |
| 5 | 🇰🇪 Kenya | 3.6% | 0.4% | +3.2pp |
| 6 | 🇺🇬 Uganda | 3.6% | 0.6% | +3.0pp |
| 7 | 🇳🇬 Nigeria | 3.4% | 0.6% | +2.8pp |
| 8 | 🇪🇹 Ethiopia | 3.6% | 0.9% | +2.7pp |
| # | country | NotebookLM | DeepSeek | margin |
|---|---|---|---|---|
| 1 | 🇦🇷 Argentina | 8.6% | 1.6% | +7.0pp |
| 2 | 🇹🇭 Thailand | 6.8% | 1.6% | +5.2pp |
| 3 | 🇻🇳 Vietnam | 8.0% | 3.3% | +4.7pp |
| 4 | 🇹🇼 Taiwan | 6.8% | 2.6% | +4.2pp |
| 5 | 🇨🇱 Chile | 5.4% | 1.7% | +3.7pp |
| 6 | 🇪🇸 Spain | 4.1% | 0.9% | +3.2pp |
| 7 | 🇵🇹 Portugal | 2.8% | 0.9% | +1.9pp |
| 8 | 🇧🇷 Brazil | 2.7% | 0.9% | +1.8pp |
country links open that country’s full AI-preference page. updated 2026-10-05.
faq
Globally, yes — DeepSeek holds 2.1% of AI-tool search interest this week versus NotebookLM's 1.6%, a lead of 0.5pp. DeepSeek is also the preferred pick in 52 of the 87 tracked countries, against 33 for NotebookLM. This measures share of Google search interest — relative preference, not usage counts.
NotebookLM out-searches DeepSeek in 33 of the 87 tracked countries — most strongly in Argentina (8.6% vs 1.6%), Thailand (6.8% vs 1.6%), Vietnam (8.0% vs 3.3%). The full country split is in the tables above and refreshes daily.
Over the last 30 days DeepSeek's global search share moved -0.7pp and NotebookLM's -0.2pp — so NotebookLM has the better momentum right now. Day-to-day search share is noisy; read short windows as weather, not climate.
go deeper: DeepSeek stats · NotebookLM stats · all 26 tools on one chart.