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🇹🇭 TH · ai tracker

AI in Thailand — which tools does it prefer?

Thailand’s whole AI diet, ranked and refreshed daily — every tracked tool’s share of the country’s search interest.

59.1%
ChatGPT — the leader
of Thailand’s AI searches
12.1%
NotebookLM — runner-up
rank #2 in Thailand
12.1%
NotebookLM
the pick beyond ChatGPT
23
tools with signal
of 26 tracked · this week

Thailand’s AI-tool searches go first to ChatGPT59.1% of the country’s AI search interest this week, versus 68.0% for ChatGPT worldwide (-8.9pp below the global figure). NotebookLM is second at 12.1%, and beyond ChatGPT the local favourite is NotebookLM (12.1%). 23 of the 26 tracked tools register measurable interest here. share of Google search interest — relative preference, not usage counts.

updated 2026-07-23 · refreshed daily

01 · the ranking

every tracked tool, ranked by Thailand’s preference

share of Google search interest — relative preference, not usage counts.

all 26 tools in Thailand — baked in daily

#toolcompanyshare in Thailandglobal
1ChatGPTOpenAI59.1%68.0%
2NotebookLMGoogle12.1%1.5%
3GeminiGoogle10.5%10.7%
4ClaudeAnthropic7.6%4.8%
5GrokxAI3.0%2.4%
6DeepSeekDeepSeek1.5%2.4%
7SunoSuno1.0%0.5%
8Meta AIMeta0.7%1.2%
9QwenAlibaba0.7%1.1%
10Character.AICharacter0.5%1.5%
11Janitor AIJanitorAI0.5%0.5%
12ElevenLabsElevenLabs0.5%0.5%
13PerplexityPerplexity0.4%0.5%
14MidjourneyMidjourney0.4%0.5%
15KimiMoonshot AI0.4%1.6%
16Microsoft CopilotMicrosoft0.2%0.5%
17GitHub CopilotGitHub0.2%0.5%
18VeoGoogle0.2%0.5%
19Leonardo.AiCanva0.1%0.0%
20RunwayRunway0.1%0.0%
21SoraOpenAI0.1%0.0%
22LumaLuma AI0.1%0.0%
23ReplitReplit0.1%0.5%
24CursorAnysphere0.0%0.0%
25MistralMistral AI0.0%0.0%
26PoeQuora0.0%0.0%

share of Google search interest — relative preference, not usage counts. 0.0% means the tool rounds to zero here — not that nobody searches for it. tool links open each tool’s stats page.

02 · the timeline

how Thailand’s preferences moved

daily share per tool from the snapshot archive. share of Google search interest — relative preference, not usage counts — history accumulates from Jul 7, 2026.

03 · momentum

1d / 7d / 30d moves in Thailand

which tools are gaining and losing ground here. share of Google search interest — relative preference, not usage counts.

faq

questions people ask about AI in Thailand

Which AI is most popular in Thailand?

ChatGPT — it takes 59.1% of Thailand's AI-tool search interest this week; NotebookLM is second at 12.1%. Shares measure relative Google search interest — preference, not usage counts.

Which AI does Thailand prefer beyond ChatGPT?

NotebookLM: setting ChatGPT aside, it is Thailand's strongest AI preference at 12.1% of the country's AI-tool searches — rank #2 overall.

How does Thailand compare with the rest of the world?

ChatGPT's share in Thailand is 59.1% versus 68.0% worldwide — 8.9pp below its global figure. The full 26-tool ranking above is rebuilt every day from fresh Google Trends data.

slice it yourself: Thailand in the compare deep-dive · developer scene: Thailand on the adoption map · raw history: series/TH.json.