AI in Italy — Which AI Do People Prefer? (updated daily)

AI in Italy — which tools does it prefer?

Italy’s whole AI diet, ranked and refreshed daily — every tracked tool’s share of the country’s search interest.

74.6%

ChatGPT — the leader

of Italy’s AI searches

10.7%

Gemini — runner-up

rank #2 in Italy

10.7%

Gemini

the pick beyond ChatGPT

tools with signal

of 26 tracked · this week

Italy’s AI-tool searches go first to ChatGPT — 74.6% of the country’s AI search interest this week, versus 68.0% for ChatGPT worldwide (+6.6pp above the global figure). Gemini is second at 10.7%, and beyond ChatGPT the local favourite is Gemini (10.7%). 22 of the 26 tracked tools register measurable interest here. share of Google search interest — relative preference, not usage counts.

updated 2026-07-23 · refreshed daily

every tracked tool, ranked by Italy’s preference

share of Google search interest — relative preference, not usage counts.

all 26 tools in Italy — baked in daily

#	tool	company	share in Italy	global
1	ChatGPT	OpenAI	74.6%	68.0%
2	Gemini	Google	10.7%	10.7%
3	Claude	Anthropic	4.3%	4.8%
4	NotebookLM	Google	2.2%	1.5%
5	Grok	xAI	1.8%	2.4%
6	DeepSeek	DeepSeek	0.9%	2.4%
7	Meta AI	Meta	0.9%	1.2%
8	Character.AI	Character	0.8%	1.5%
9	Janitor AI	JanitorAI	0.5%	0.5%
10	Qwen	Alibaba	0.5%	1.1%
11	Suno	Suno	0.4%	0.5%
12	ElevenLabs	ElevenLabs	0.4%	0.5%
13	Kimi	Moonshot AI	0.4%	1.6%
14	Perplexity	Perplexity	0.3%	0.5%
15	Microsoft Copilot	Microsoft	0.3%	0.5%
16	Midjourney	Midjourney	0.3%	0.5%
17	Leonardo.Ai	Canva	0.2%	0.0%
18	GitHub Copilot	GitHub	0.1%	0.5%
19	Sora	OpenAI	0.1%	0.0%
20	Luma	Luma AI	0.1%	0.0%
21	Replit	Replit	0.1%	0.5%
22	Veo	Google	0.1%	0.5%
23	Cursor	Anysphere	0.0%	0.0%
24	Runway	Runway	0.0%	0.0%
25	Mistral	Mistral AI	0.0%	0.0%
26	Poe	Quora	0.0%	0.0%

share of Google search interest — relative preference, not usage counts. 0.0% means the tool rounds to zero here — not that nobody searches for it. tool links open each tool’s stats page.

questions people ask about AI in Italy

Which AI is most popular in Italy?

ChatGPT — it takes 74.6% of Italy's AI-tool search interest this week; Gemini is second at 10.7%. Shares measure relative Google search interest — preference, not usage counts.

Which AI does Italy prefer beyond ChatGPT?

Gemini: setting ChatGPT aside, it is Italy's strongest AI preference at 10.7% of the country's AI-tool searches — rank #2 overall.

How does Italy compare with the rest of the world?

ChatGPT's share in Italy is 74.6% versus 68.0% worldwide — 6.6pp above its global figure. The full 26-tool ranking above is rebuilt every day from fresh Google Trends data.